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A state-of-the-art CRM with a customisable data layer.
Custom objects. Custom fields. Build the CRM your vertical actually needs — pet profiles for groomers, treatment history for hair salons, client medical notes for spa, table-and-section maps for venue & entertainment — without bending a generic CRM out of shape. One customer record across chat, bookings, and history, with the schema you define. Stand-alone, or as the CRM layer of the suite.
Use Noodle Card stand-alone, or as the CRM layer of the suite alongside Noodle Chat and Noodle Book.
What's inside
The building blocks a real CRM needs — customisable to whichever vertical you actually run.
Customisable data layer
Custom objects (pets, treatments, karaoke rooms) and custom fields (breed, allergies, package tier) per tenant. Model the world your business actually operates in.
Unified customer profile
One record across Noodle Chat and Noodle Book. Every WhatsApp thread, every booking, every note in one place — no third-party CRM to bolt on.
Activity timeline
Chronological view of every touchpoint — messages sent, bookings taken, deposits paid, no-shows recorded. The whole client story in one scroll.
AI insights
AI surfaces patterns across your customer base on the Pro plan — rebooking gaps, at-risk clients, upsell candidates. AI client advisor on the Agentic plan.
Role-based access & audit logs
Fine-grained permissions per role. Full audit trail on every read and write — who saw what, and when. Enterprise SSO/SAML available.
Swiss-hosted & encrypted
All customer data in AWS Zurich (eu-central-2), encrypted at rest with AWS KMS HSM-backed keys. GDPR + revFADP compliant by construction.
Run your customer data on Noodle Card
14-day free trial with full access to your chosen tier. Credit card to start, no charges until the trial ends.
Zapier integration on the roadmap — connects to 7,000+ apps once shipped.